In 2019, Coffee On Raiford was born from the idea of bringing the Selma community together over a cup of coffee. Sister and brother team, Zena Rose-Hamilton and Jeff Hamilton, were determined to create a family-oriented establishment with a great product and an atmosphere of connection.

In March 2025, Jim and Kim Fry purchased the coffee shop with the same desire to continue building the community. They are both Army Veterans who have a heart for the town of Selma. You will see Kim working in the shop as operator and barista, while Jim manages the behind-the-scenes operations.

Jim and Kim’s vision is to maintain a space that feels like your living room—where you can come in, grab a drink, sit, and share a conversation. We believe we are more than a coffee shop; we are a community.

At Coffee On Raiford, we believe that every cup of coffee tells a story, and our mission is to create an exceptional experience for every customer who walks through our doors. We are dedicated to serving high-quality beverages and food items while fostering a welcoming and friendly atmosphere. This commitment to excellence not only enhances customer satisfaction but also builds long-lasting relationships with our customers. We are here to build community with a cup of coffee and a conversation.